Understanding 3D-Secure

3D-Secure (Three-Domain Secure) is a security protocol that provides an additional layer of authentication for online card transactions. Introduced by Visa (as Verified by Visa) and later adopted by other major card networks like MasterCard (MasterCard SecureCode) and American Express (SafeKey), the purpose of 3D-Secure is to reduce fraud and increase the security of e-commerce […]

What VISA does?

Understanding Visa: An Overview Visa Inc. is a global leader in digital payments, facilitating secure and efficient transactions for consumers, businesses, and governments around the world. Established in 1958, Visa operates in over 200 countries and territories, connecting millions of merchants, financial institutions, and cardholders. Types of Visa Products and Services 1. Credit Cards: • […]

User Acquisition Strategies for B2C Fintechs: Sustainable Approaches and Community Building

Introduction: User acquisition is a critical aspect for B2C fintechs aiming to establish a strong customer base and drive adoption of their financial products and services. Sustainable strategies involve not just attracting users but also creating a community, fostering engagement, and ensuring long-term customer loyalty. I. User Acquisition Methods: 1. Digital Marketing: 2. Partnerships and […]

Visa, MasterCard, and RuPay: A Comprehensive Overview of Payment Card Networks

How RuPay can take on VISA & MasterCard in the Future? In the dynamic landscape of electronic transactions and digital finance, payment card networks play a pivotal role in facilitating seamless and secure monetary exchanges. Three prominent players in this realm are Visa, MasterCard, and RuPay. Each of these networks has its own unique characteristics, […]

Credit Card – An overview

Credit Card can be defined as an entity it might be a physical plastic card or a metallic card or an online app or just the card details which helps you in availing credit facility to spend on products/services. There are various conditions with borrowing of a Credit Card which we will be discussing here. […]