Introduction: User acquisition is a critical aspect for B2C fintechs aiming to establish a strong customer base and drive adoption of their financial products and services. Sustainable strategies involve not just attracting users but also creating a community, fostering engagement, and ensuring long-term customer loyalty. I. User Acquisition Methods: 1. Digital Marketing: 2. Partnerships and […]
1. Definition of Crowdfunding: Crowdfunding is a financing method that involves raising small amounts of money from a large number of people to fund a project, business, or initiative. It’s a form of crowdsourcing financial support, often facilitated through online platforms. P2P Funding (Peer-to-Peer Lending): A Decentralized Approach to Borrowing and Lending 1. Definition of […]